Sunday, January 15, 2012
Information about the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA) in the US. Focusing on the current debate, opposing argument, security and technical concerns. Featuring content from prominent commentators, online awareness campaigns and a range of Internet protest tools. Links to both Acts are included.
Monday, September 05, 2011
International advertising and marketing agency Ogilvy Group UK are staging a one-day event called Lab Day LIVE designed to engage both the advertising and music communities. On the 9th September Ogilvy's offices in London's Canary Wharf will play host to a music industry conference and live music festival.
It promises to be an informative and entertaining occasion focusing on the latest digital media opportunities mutually available to brands and the music business. The morning conference panels and talks will feature key figures from Last.fm. Spotify, PRS and other leading music organizations (List of speakers). During the afternoon live music performances from name and up-coming acts will take place across three stages (see below).
Entitled: Making music matter as much to brands as it does to consumers
The event is part of Ogilvy’s on-going drive to help clients and their brands navigate the rapidly changing landscape of the music industry in the digital age.
In this video clip Lab Day organizer Tara Austin talks about her role in making music a more central part of the creative process at Ogilvy. To see what other members of the team are saying take a look at the Video Wall.
The Rules of Engagement
Ogilvy are looking to the music industry for innovative ideas on how brands can use music to to build engagement with their audience. Earlier in the year, at MIDEM 2011, they made a stirring appeal for music publishers to "‘look beyond the cheque' and contribute more than just a piece of audio to an advertising campaign" emphasising Ogilvy's vision to "create added value: value for our brands and, ultimately, value for the artist whose music our campaigns promote".
I'll be attending the event and listening closely to what's being said about sonic branding and new ideas for using music to create a 'brand sound'. I'm also looking forward to learning more about the power of sound and music when applied to areas such as 'retail soundscapes' and how we can be informed by hard data.
As a long-time advocate of Open Media licensing tools, when and where appropriate, I'll be hoping to see more open and collaborative business frameworks designed to minimize the friction permeating traditional licensing models. Many Internet audio and video platforms have already successfully integrated Creative Commons licensing making it easy for people to share, remix and reuse media legally, notably SoundCloud and YouTube (list of corporate support).
Creative Commons has always been about promoting creativity and the power of openness to build communities based on shared ideas. Unfortunately the established licensing system, especially with regards to CC licenses in Europe, makes widespread media sharing difficult, thereby blocking the most valuable thing which is attention. Hopefully the wider debate around open and closed systems will eventually lead to innovation that fosters audience attention, participation, and better user experiences in the digital music space.
Event Info & Live Stream
Full details and live streaming of acts from the 3 music stages on the day can be found at http://www.labdaylive.co.uk/
Pete and The Pirates
To Kill a King
Some of the performers appearing on the day
Ogilvy & Mather are an International advertising, marketing and public relations agency founded in 1948.
Ogilvy Group Comms @OgilvyLondon for news and observations from the comms team at Ogilvy Group UK.
OGILVY @OGILVY their global staff blog aggregator.
Monday, April 25, 2011
The rapidly growing world population is creating a shortage of natural resources and harming the environment.
These short videos raise awareness of the unsustainable levels of human consumption and the urgent need for renewable food production solutions.
Big Question: Feast or Famine?
Video from the University of Minnesota - Institute on the Environment
More videos available from the UMNIonE YouTube Channel
Population Growth - Infographic from Kristy Graybill on Vimeo.
Via Earth Protect
Infographics & Visualizations
8 Incredible Farm Infographics
Ecomagination Interactive Visualizations
Infographic: Ten Things You Should Know About Water
World Population Growth Infographic
Permaculture Knowledge Base
Video Production Tools
The software tools used in the production of these videos include Adobe Illustrator and After Effects.
Friday, October 16, 2009
This video was created by cultural anthropologist Michael Wesch in collaboration with 200 students at Kansas State University.
It provides insight and statistics on many important issues relevant to students and educators today, including cultural, social and technological concerns.
Music soundtrack by Try^d: Listen - Both the video and music are released under Creative Commons license.
You can learn more about the collaboration and data gathering at the Digital Ethnography blog
via Open Culture
Thursday, September 24, 2009
Monday, September 14, 2009
An online CO2 converter built by David Kjelkerud, Henrik Berggren and Jorge Zapico at Ecomo09, an environmental hacking day in London. It is designed to help you more easily understand what a kilogram of CO2 really means.
You can convert CO2 amounts to other units such as bottles of beer or compare different emissions for instance how many apples are equivalent to a litre of milk. The data used is mostly localized to Sweden.
David and Henrick also built http://citysounds.fm/ the web app that lets you listen to the latest music from cities around the world.
Wednesday, July 29, 2009
Thursday, April 09, 2009
Monday, March 30, 2009
Tuesday, March 17, 2009
Gaia, a New World Order, is born today, the 14 August 2054.Via Bruce Eisner's Vision Thing
Racial conflicts, ideological conflicts, religious conflicts, territorial conflicts belong to the past.
Every man is a world citizen, subject to the same law.
The Internet has driven the change, spreading communication, knowledge and organization at a planetary level. Transcript