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Sunday, January 15, 2012

SOPA & PIPA Information Tools

Information about the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA) in the US. Focusing on the current debate, opposing argument, security and technical concerns. Featuring content from prominent commentators, online awareness campaigns and a range of Internet protest tools. Links to both Acts are included.

Monday, September 05, 2011

Ogilvy Hosts Music & Brands Event 'Lab Day LIVE'

International advertising and marketing agency Ogilvy Group UK are staging a one-day event called Lab Day LIVE designed to engage both the advertising and music communities. On the 9th September Ogilvy's offices in London's Canary Wharf will play host to a music industry conference and live music festival.

It promises to be an informative and entertaining occasion focusing on the latest digital media opportunities mutually available to brands and the music business. The morning conference panels and talks will feature key figures from Spotify, PRS and other leading music organizations (List of speakers). During the afternoon live music performances from name and up-coming acts will take place across three stages (see below).

Entitled: Making music matter as much to brands as it does to consumers

The event is part of Ogilvy’s on-going drive to help clients and their brands navigate the rapidly changing landscape of the music industry in the digital age.

In this video clip Lab Day organizer Tara Austin talks about her role in making music a more central part of the creative process at Ogilvy. To see what other members of the team are saying take a look at the Video Wall.

The Rules of Engagement

Ogilvy are looking to the music industry for innovative ideas on how brands can use music to to build engagement with their audience. Earlier in the year, at MIDEM 2011, they made a stirring appeal for music publishers to "‘look beyond the cheque' and contribute more than just a piece of audio to an advertising campaign" emphasising Ogilvy's vision to "create added value: value for our brands and, ultimately, value for the artist whose music our campaigns promote". 

I'll be attending the event and listening closely to what's being said about sonic branding and new ideas for using music to create a 'brand sound'. I'm also looking forward to learning more about the power of sound and music when applied to areas such as 'retail soundscapes' and how we can be informed by hard data.

As a long-time advocate of Open Media licensing tools, when and where appropriate, I'll be hoping to see more open and collaborative business frameworks designed to minimize the friction permeating traditional licensing models. Many Internet audio and video platforms have already successfully integrated Creative Commons licensing making it easy for people to share, remix and reuse media legally, notably SoundCloud and YouTube (list of corporate support).

Creative Commons has always been about promoting creativity and the power of openness to build communities based on shared ideas. Unfortunately the established licensing system, especially with regards to CC licenses in Europe, makes widespread media sharing difficult, thereby blocking the most valuable thing which is attention. Hopefully the wider debate around open and closed systems will eventually lead to innovation that fosters audience attention, participation, and better user experiences in the digital music space.


Event Info & Live Stream


 Full details and live streaming of acts from the 3 music stages on the day can be found at


You can follow updates using the hashtag #labdaylive plus there's further tweet analysis, tracking and visualization via my channel at The Archivist



Alexis Ffrench!/AlexisFfrench

Aloe Blacc!/aloeblacc

Boy Mandeville!/boymanband

Charlie Simpson!/charliesimo





Laki Mera!/LakiMeraMusic

Newton Faulkner!/newtonfaulkner

Pete and The Pirates!/PetePirates

Sophie Ellis-Bextor!/sophieeb

To Kill a King!/ToKillAKingUK


Wolf Gang!/wolfgang



Some of the performers appearing on the day


The Beating of Her Heart by digitonal




About Ogilvy


Ogilvy & Mather are an International advertising, marketing and public relations agency founded in 1948.


Visit the Ogilvy Museum on YouTube  to watch some of their classic ads, dating back to the 1950s. For more recent developments there's the Ogilvyvids Channel


Ogilvy Group Comms @OgilvyLondon for news and observations from the comms team at Ogilvy Group UK.

OGILVY @OGILVY their global staff blog aggregator.

Posted via email from David Holmes

Monday, April 25, 2011

Why we Need Renewable Food Tech to Feed the World

Angel investor, Ali Partovi, is stimulating discussion in the area of  "renewable" food technologies and has just launched FixFood, a forum for people to share ideas on how to fix America's broken food system. You can learn more about sustainable approaches to agriculture in his informative TechCrunch article - Food Is The New Frontier In Green Tech.

The rapidly growing world population is creating a shortage of natural resources and harming the environment.
These short videos raise awareness of the unsustainable levels of human consumption and the urgent need for renewable food production solutions.

Big Question: Feast or Famine?

Video from the University of Minnesota - Institute on the Environment
More videos available from the UMNIonE YouTube Channel

Population Growth

Population Growth - Infographic from Kristy Graybill on Vimeo.

Via Earth Protect

Related Resources

Infographics & Visualizations
8 Incredible Farm Infographics
Ecomagination Interactive Visualizations
Infographic: Ten Things You Should Know About Water
World Population Growth Infographic

Permaculture Knowledge Base
Wikipedia Agriculture

Video Production Tools
The software tools used in the production of these videos include Adobe Illustrator and After Effects.

Friday, October 16, 2009

A Vision of Students Today

This video was created by cultural anthropologist Michael Wesch in collaboration with 200 students at Kansas State University.

It provides insight and statistics on many important issues relevant to students and educators today, including cultural, social and technological concerns.

Music soundtrack by Try^d: Listen - Both the video and music are released under Creative Commons license.

You can learn more about the collaboration and data gathering at the Digital Ethnography blog

via Open Culture

Thursday, September 24, 2009

The Changing Media Landscape - Did You Know 4.0

Facts and stats focusing on the changing media landscape, including convergence and technology.

For further information and the story behind the making of "Did You Know 4.0" visit:
The Economist

Monday, September 14, 2009 - CO2 Awareness Tool

An online CO2 converter built by David Kjelkerud, Henrik Berggren and Jorge Zapico at Ecomo09, an environmental hacking day in London. It is designed to help you more easily understand what a kilogram of CO2 really means.

You can convert CO2 amounts to other units such as bottles of beer or compare different emissions for instance how many apples are equivalent to a litre of milk. The data used is mostly localized to Sweden.

David and Henrick also built the web app that lets you listen to the latest music from cities around the world.

Posted via web from David Holmes

Wednesday, July 29, 2009

The Importance of Innovation for Future Economic Growth Worldwide

Use the bottom right icon to view this document in full screen mode. The Slideshare page also has a Presentation Transcript and here's a PDF Version.

Posted via web from David Holmes

Thursday, April 09, 2009

Instruction Manual for Life [cc]

A story about childhood, parenthood, and adulthood. Animation and words by TheraminTrees. Piano score by QualiaSoup (YouTube channel links)

Tuesday, March 17, 2009

Gaia - The Future of Politics

A journey through time charting the information power shift caused by the Internet and the ensuing development of a new global politics. Website
Gaia, a New World Order, is born today, the 14 August 2054.
Racial conflicts, ideological conflicts, religious conflicts, territorial conflicts belong to the past.
Every man is a world citizen, subject to the same law.
The Internet has driven the change, spreading communication, knowledge and organization at a planetary level. Transcript
Via Bruce Eisner's Vision Thing